Posts Tagged ‘e-marketing’
Coke has poked me!
11Set08
We’re living in an exciting time for on-line branding, the new social web environment is forcing the rules of business to change dramatically. Since the launching of the ground breaking book The Train Clue Manifesto much has changed in the corporate world and how global brand relate to the web, yet many corporations are still [...]
Filed under: Marketing, New Media, e-marketing, social media | Leave a Comment
Tags: Branding, digital media, e-marketing, PR, technology
For those returning to this site or visiting it for the first time, I am publishing a survey which is part of an exploratory research dissertation seeking to analyse the current professional practices of Corporate Reputation on the so called Social Web. This research is part of the dissertation for my MSc Marketing course at [...]
Filed under: Marketing | Leave a Comment
Tags: Corporate Reputation, CSR, e-marketing, New Media, social media, Social Web
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